Through New Entry Sustainable Farming project & Pete & Jen’s Backyard birds, Jennifer Hashley is a house-hold name in regional sustainable farming.  New Entry helps farmers, starting with the business side of farming. The first year is all about business planning. Jen helps prospective farmers create a business plan, a marketing plan, a food safety plan, assess risk management, and even helps to match them up with farmland. Their goal is to help new farmers excel in the field, and New Entry gives them the tools to do that. They are a great resource for anyone looking to get into the field.

According to Hashley, the sustainable food movement needs to start with the consumers and then the companies will follow. It happens one bite at a time. We need to teach people more about where food comes from and start labeling our products better. Buying more locally and less processed foods is a good investment for you and your health.